Trash tends to be a bit of the underdog of environmental concern these days. Perhaps that is because we think of the issues of trash to be limited to water and air quality problems arising from toxins leaking from landfills and dioxins and other poisons pumped into the air by incinerators (both of which are […]
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LV GRN: What am I?
There are readers who like it when I post about the environmental “big picture,” those who like it when I post “individual action tips” and others who like it when I post my “personal experience.” I got to thinking that I might write some posts about where those areas all intersect (as Sharon Astyk often […]
The importance of authenticity in green marketing
I’m taking a little breather today, but will be back Monday. Meanwhile, I wanted to leave the designers and business people in the crowd with a little confirmation about what I’ve been saying regarding transparency and authenticity when it comes to going green. This from the wonderful blog La Marguerite (which quotes an article worth […]
Lifestyle change required
What with Al Gore coming out with his $300 million plan to convince politicians to take climate change seriously, and people like the New York Times’ Andrew Revkin writing about the big problem in solving global warming being the “technology gap,” I’ve been feeling like my little lifestyle experiment No Impact Man and my message […]
Some real environmental heroism
It’s all very well when well-off schlubs like me go on about reducing their environmental impact, but the fact of the matter is, there are lots of people in the world who only wish they could make environmental impact. That’s why I think the folks at the Solar Electric Light Fund (SELF) are real eco-heroes. […]
Al Gore’s new campaign
It’s late and I can’t write much but I want to say something in praise of the new “We” campaign Al Gore launched today. Through the Alliance for Climate Protection, he’s kicking off a $300 million, 3-year campaign to educate the public about global warming and urge action from political leaders. ”We’re trying to get […]
The “needle exchange” approach to planetary damage
There are two ways to reduce the harm to the planetary habitat we depend on for our health, happiness and security. One is to reduce the amount of resources we consume or degrade–air, forests, atmosphere, water, etc–and the other is to make the consumption of those resources less harmful. In other words: Resources Used x […]
First to green wins, Clorox decides
I’ve written before that the big companies should make enviros the target market. To be enviro, these days, is to be cool, ethical, caring and driven by values. And as people become aware that enviro-concerns are really human concerns, that toxins in our environment mean toxins in our bodies, and that a happier planet makes […]